Android and iOS apps your customers and team will actually use
A mobile app makes sense when people need your service on the move, repeatedly, or with phone features such as notifications, camera or location. VERTARC builds Android and iOS apps connected to the systems that run your business.
Native or cross-platform: which do you need?
Native apps are built separately for Android and iOS with each platform's own tools. Cross-platform apps share one codebase across both. Cross-platform is often faster to build and simpler to maintain; native can make sense for apps that depend heavily on device-specific features or performance.
We recommend an approach after understanding what the app must do, which devices it must support, and how it will be maintained. Sometimes the right answer is not an app at all, but a mobile-friendly web application.
Who mobile app development is for
- Businesses whose customers book, order or track repeatedly
- Field teams that work away from a desk
- Companies whose web platform is used mostly on phones
- Products that need notifications, camera, location or offline use
What VERTARC builds
Customer apps
Booking, ordering, account management and notifications for your customers.
Field and staff apps
Job lists, check-ins, forms, photos and signatures for teams on the move.
Backend and APIs
The server, database and APIs the app needs to work reliably.
System integrations
Connections to your CRM, ERP, payment provider and other systems.
App store release
Preparation and submission of builds to Google Play and the App Store.
Post-launch updates
Fixes, improvements and updates for new operating system versions.
How an app project works
- 01
Define
Users, core tasks, platforms and the systems the app must connect to.
- 02
Design and prototype
Clickable flows tested before development starts.
- 03
Build and test
Developed in iterations and tested on real devices.
- 04
Release and iterate
Store submission, launch monitoring and improvements based on real usage.
Common app projects
Customer booking app
Bookings, payments and reminders in one app.
Field service app
Job details, photos and sign-offs captured on site and synced to the ERP.
Companion app
A mobile app extending an existing web platform.
Internal operations app
Inspections, deliveries or checklists handled on a phone instead of paper.
What to expect
App store review
Apple and Google review apps before release. Their timelines and decisions are outside our control.
Two platforms, ongoing updates
New operating system versions and devices mean apps need regular maintenance.
Not every product needs an app
If a mobile-friendly web app does the job, we'll recommend it.
Adoption needs a reason
People install apps they use often. We design around the tasks that bring them back.
Related services
Mobile app development FAQ
Do you build for both Android and iOS?
Yes. We build for both, usually from a shared codebase unless the app's requirements call for native development.
Should we build a mobile app or a web app?
Build an app when users need it frequently, need device features such as notifications, camera or offline use, or expect an app-store presence. Otherwise a mobile-friendly web app is often faster and cheaper.
Can the app work offline?
It can be designed to, for features such as forms or job lists. Offline sync adds complexity, so we scope it explicitly.
Will you publish the app to the stores?
Yes, we prepare and submit the builds. Apps are typically published under the business's own developer accounts, so you control the listing.
Can the app connect to our existing systems?
Yes, where those systems provide an API or another reliable way to exchange data. We confirm this during scoping.
Plan your app
Book a free strategy call. Tell us who the app is for and what they need to do, and we'll tell you whether an app is the right answer.